Brand films
Campaigns, launches and branded content. An idea that holds up in 30 seconds on TV and in 7 minutes on YouTube, with a big-studio finish.
Boutique video production company in São Paulo, built by people who came from the big studios. For marketing teams that need campaign-level film.
On WhatsApp, you hear back from Luan or Gustavo.
A branded series, a corporate film and two verticals for the feed. All made by SOMA, from script to delivery.
In our director's body of work: Pátria, Sebrae, McLaren, Mastercard, Prime Video, Mercado Livre, Ford, Nissan, Scala, Elsys, Taipe and CEO's Talk Show. See Luan's films
Agencies charge for the structure. A freelancer can't carry a campaign. We deliver the standard of people who came from the big studios, with the attention of a small team.
For each project, we bring in the right people from the market — cinematography, editing, color, sound — and the budget goes to what ends up on screen.
Before SOMA, Luan directed films for Pátria, Mercado Livre, Prime Video and Mastercard. Here is a selection. His full body of work is on the About page.
Campaigns, launches and branded content. An idea that holds up in 30 seconds on TV and in 7 minutes on YouTube, with a big-studio finish.
For brands with a true story to tell. Research, listening, an attentive camera and an edit that organizes reality without taming it.
When a company needs to talk about itself without sounding like a press release. Manifestos, case films, internal comms and events someone will actually want to watch.
Vertical from the script, not adapted later. Reels, bumpers, short series and campaign cut-downs made for each platform.
Editing, color, sound design and motion. Also for footage your team has already shot and needs to become a film.
Four stages, always with the same people across the table. Each one answers a situation anyone who looks after content, brand or communications at a mid-size or large company has been through.
It starts with a conversation with a partner about the problem the video needs to solve, the audience, the deadline and the budget. No form-based brief. The partner who takes the brief is the same one who will be on set and in the edit, and you have his WhatsApp, not a service desk's.
Script, treatment and budget in a document you can take to approval: what will be made, by whom and what it costs. Cuts reviewed in rounds that fit your calendar.
A fixed scope and a team the size of the film: we bring in the right people for that project and the budget goes into production. No monthly fee, no surprises on the final invoice.
Edit, color and sound, with approval in clear rounds. 16:9, 9:16, 30", 15", 6", with and without subtitles: the cut-downs for each channel are part of the plan from day one.
Send the brief however it is.
A three-line message is enough to get started.